WeWOOD, an Italian brand, was founded in 2009 in Florence, a city known for its art, beauty and creativity. WeWOOD combines the Italian ability to build unique objects with the need to focus greater care and attention on our planet. WeWOOD was also the first to create wrist watches using wood, completely free of toxic and artificial materials, sourced from industrial processes and from the recovery of boats and damaged huts. For each watch sold WeWOOD plants a tree, sustaining an initiative set up in collaboration with the no profit organisations Trees for the Future, American Forests and Treedom.

The WeWOOD line of wooden wrist watches is a no-compromise combination of style, luxury and environmental responsibility, inspired by the beauty of Tuscany and Florence’s great cultural and artistic heritage in particular. All wrist watches in the WeWOOD collection originate from an environmentally conscious project. The various types of wood used, each with its own particular colours and characteristics, make them a perfect accessory for any outfit. Made 100% only with wood, WeWOOD watches are biodegradable, free of chemicals and extremely lightweight.